Sugar Millers Warn ₱20 Sweetened Beverage Tax Could Hurt Philippine Sugar Industry

 

The Philippine sugar industry could face further economic pressure if the Department of Finance (DOF) proceeds with a proposed increase in the excise tax on sugar-sweetened beverages, as local producers continue to contend with declining output, higher production costs and weakened demand.

The Philippine Sugar Millers Association, Inc. (PSMA) has called on the DOF to reconsider the measure, warning that a sharp increase in beverage taxes could reduce industrial demand for locally produced sugar and deepen the difficulties confronting farmers and millers.

Under the proposed Promoting Growth, Revenue and Equity toward Socio-Economic Sustainability (ProGRESS) Bill, the excise tax on sugar-sweetened beverages would rise to ₱20 per liter from the current ₱6 per liter. The government intends to use the measure to help offset proposed tax relief for middle-income earners and small businesses.

However, the PSMA argues that the policy could impose additional costs on an agricultural sector already struggling to recover from production setbacks.

Local sugar producers have been affected by the red-striped soft scale insect (RSSI) infestation and El Niño, which have contributed to declining sugarcane tonnage and lower sugar production. These challenges have compounded rising operating expenses and weak market demand.

PSMA Executive Director Jesus Barrera said the proposed increase could undermine the government's efforts to support sugar farmers. Authorities have encouraged continued sugarcane cultivation and extended emergency assistance to farmers affected by severe RSSI infestations. A tax increase that weakens demand for sugar, the group argues, could work against those recovery efforts.

The association also questioned whether the proposed income-tax relief would adequately benefit the sector's most vulnerable workers. Barrera pointed out that poor and marginalized sugar farmers, including thousands of agrarian reform beneficiaries, could face indirect economic consequences from the beverage tax increase without receiving comparable gains from the proposed tax cuts.

Beverage Manufacturers Could Reduce Sugar Purchases

The PSMA warned that beverage manufacturers, among the major buyers of locally produced sugar, could respond to higher excise taxes by cutting production, increasing retail prices or reducing the sugar content of their products.

Each response could have consequences for domestic sugar demand. Higher prices may discourage consumers from purchasing sweetened beverages, while product reformulation could reduce the volume of sugar required by manufacturers. If beverage sales decline, companies may also scale back their purchases from local suppliers.

For sugar farmers, the effects could extend beyond lower sales volumes. Reduced industrial demand could place additional downward pressure on farmgate prices, further squeezing incomes already affected by lower harvests and rising production costs.

The issue illustrates how a tax designed to generate government revenue can have consequences across an entire supply chain. Beverage manufacturers may adjust their production decisions, but farmers and millers could ultimately absorb part of the economic impact through reduced demand and weaker selling prices.

The PSMA is therefore urging the DOF to reconsider the proposed increase, citing the need to align tax policy with the government's agricultural recovery and farmer-support programs. The outcome could have significant implications for local sugar producers, particularly if the industry continues to face production constraints while demand from major commercial buyers weakens.

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